Digital Marketing Executive
Swindon
£30,000 - £35,000 doe
Joining a FTSE 250 Plc as a Digital Marketing Executive, you will be responsible for developing the digital marketing capabilities to promote competitive differentiation, improve customer experience and generate new business.
Key Responsibilities
- Support the Group Digital Marketing Strategy
- Grow digital capabilities to create leads and expand revenue resources
- Provide ROI reports on digital marketing activities
- Manager marketing automation through CRM , social media, e-shots, SEO, e-commerce and social media platforms
- Create and coordinate regular video marketing materials
- Support the development and maintenance of the Group website e-commerce platforms
- Grow website traffic and enable digital growth
- Identify digital technologies and current digital trends affecting the industry
- Adopt and promote lean management, culture, processes and tools
Key experience required
- Degree in Digital or Brand Marketing
- Experience within a hands-on digital marketing role
- Executing social media campaigns
- Social media, PPC, email marketing, content marketing, display and video advertising and web optimisation
- Web analytics tools such as SEMRush, and Google Analytics
- User experience and optimisation of customer experience landing pages
- a/b testing experience
- Working knowledge of CSS/HTML
- International or European marketing experience would be a plus!
- Ability to influence and inspire
- Innovative and creative and enjoys challenging the status quo
- Excellent written and oral skills
- Confident and comfortable presenting and creating positive attention
- A passion for learning and adopting new technologies, tools and ideas
Next steps…
Send your CV to Vicky today