Marketing Assistant (hybrid)
Marlborough
£24000
An exciting opportunity to join a well-established, award-winning online business.
We’re looking for a creative and ambitious Marketing Assistant to join this dynamic team based in Marlborough and assist the CRM Marketing Manager with the implementation of our multi-channel CRM strategy. This is a great opportunity for the successful candidate to develop a strong understanding of the fundamentals of digital marketing and diversify their skill set whilst learning from an experienced CRM Manager at an established e-commerce business.
KEY RESPONSIBILITIES
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To provide general support to the CRM Marketing Manager and the wider Marketing Department across briefing, creation and production of both print and digital marketing materials
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Support with the creation, testing, implementation and scheduling of campaigns across the email marketing channel by helping to co-ordinate with the creative team, buying and merchandising team and website team to ensure messaging is on brand, relevant and that the customer journey is seamless
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Collaborate with our Customer Services team and Operations Manager to assist in ensuring that all transactional, order-related emails are operating as expected and provide a high level of customer service
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Support with the ongoing ideation and testing of new automated email marketing series based on customer behaviour and driven by data
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Help manage the day-to-day upkeep of relevant marketing calendars and proactively sharing these with the wider business to make sure key stakeholders are aware of upcoming marketing activity and promotional plans
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Work closely with the CRM Marketing manager to assist in the provision of basic analysis which will help to develop more efficient marketing strategies for new and existing customers. Including but not limited to: monitoring marketing generated revenue and promotional performance, reporting against select business KPI’s and supporting with the analysis and distribution of survey data
SKILLS AND EXPERIENCE
Essential:
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Detail-oriented and highly organised, able to juggle multiple projects in a fast-paced environment
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Strong analytical skills and the ability to establish a good understanding of account performance and KPI measurement
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Confident communication skills - written, verbal and presentational
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Proven skills in building strong working relationships; a team player with a who can add to the already positive team culture and approach tasks with a problem-solving attitude
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Some knowledge and understanding of key marketing principles , however if you’re not there yet, we’re happy to get you up to speed if you're willing to learn
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A creative thinker who can brainstorm innovative ideas
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Excellent knowledge of Microsoft Office programmes & more specifically Microsoft Excel
Desirable:
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Educated to degree level or completed a marketing-based qualification, such as a degree or CIM course
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Previous experience working in a Marketing Team
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An established “test and learn” approach to innovate and optimise campaigns