Marketing Executive (B2B)
£35,000–£40,000 | 4 days office | Wiltshire / Oxfordshire border
Are you a B2B Marketing Executive who enjoys turning complex propositions into clear, engaging content that drives awareness and demand?
This is a newly created role within a growing, technology-led B2B business operating in specialist and engineering-driven markets. You’ll play a key role in shaping and delivering content-led marketing activity that supports commercial growth.
The role
You’ll work closely with internal stakeholders to plan and deliver marketing activity across content, campaigns and digital channels, helping guide prospects through considered B2B buying journeys.
Key responsibilities include:
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Creating and delivering B2B content across blogs, case studies, email, social and campaign assets
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Supporting content-led demand generation, aligning messaging to technical and procurement audiences
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Managing and optimising email marketing and website content
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Supporting campaign planning and execution across brand, thought leadership and partnerships
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Tracking performance and reporting on engagement, impact and ROI
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Working cross-functionally with commercial, technical and marketing colleagues
About you
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Several years’ experience in B2B marketing, ideally within technical, engineering, industrial or complex product environments
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Strong content skills — confident writing clear, accurate, engaging B2B copy
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Commercially minded and comfortable balancing strategy and hands-on delivery
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Organised, structured and confident managing multiple priorities
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Data-aware, using insight to refine and improve performance
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CIM Level 4 (or working towards) beneficial but not essential
Why apply
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Newly created role with real scope to shape and influence
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Supportive, knowledgeable marketing team
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Interesting, technically complex markets (not FMCG)
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Clear commitment to learning, development and best practice
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Hybrid working: 4 days office-based
If you’re a strong B2B marketer looking to deepen your content and campaign experience in a commercially focused environment, this is a great next step.